Whether you run a business, a school, or a non-profit, you might be looking to start a fundraiser either for your own organization or for a charitable cause. But if you don't have any previous experience with fundraising, you might not know where to begin. To that end, it might be a good idea to look into hiring a fundraising campaign consultant. Here's why hiring outside professional help is a great idea for your fundraiser.
Get Started With Strategies That Have a Successful Track Record
Do you even know how you are going to get started with your fundraiser? Will you contact by phone, e-mail, or paper mail? Where are you going to find lists of possible donors? If this is your first campaign, you could spend a lot of time stuck on the details before you actually make any money. An established fundraising consultant knows what works and what doesn't and can help streamline your fundraising process. Don't waste time trying a method that doesn't work and then end up at square one again. Your consultant can steer you towards practices with a good chance of success right out of the gate.
Your Current Skills Might Not Translate
You might know how to run your company or how to motivate your employees, but the truth is that successful fundraising takes a very particular kind of person. You have to know how to contact people and ask for money in a way that breaks through everything else going on in that person's life. A fundraising consultant might be able to give you or your employees some sample scripts in order to get started. They'll coach you on what to say and not to say in order to improve your chances of success. Watch and learn from a seasoned pro, and every campaign you run in the future will be better off for it.
You Might Not Have Enough Internal Staff
Some organizations, non-profits especially, might be hard-pressed to find enough manpower or hours in order to get a fundraising campaign done successfully. A campaign consultant can look at your day-to-day schedule and come up with a process that will allow your organization to maximize your available time.
The point of fundraising is to bring in money, and it's true that hiring an outside consultant will cost money. But the best consultants are well worth the investment because they will help you streamline your operation and ultimately lead to you crushing your goal.Share